The Drumheller Valley will be looking even more glamorous to film scouts after the provincial government released a new tax credit program for the film industry.
The program offers productions a refundable tax credit to help cover Alberta production and labour costs up to a maximum of $10 million per project. Applicants may be eligible for either a 22 per cent or 30 per cent tax credit for productions that are Alberta owned.
Manager of Economic Development for the Town of Drumheller, Sean Wallace, thinks that this will be beneficial for our surrounding areas.
"One of the issues that we have is that it is a lot more expensive to film in Drumheller because we are outside of the filming bubble in Calgary. Anytime, they travel outside of that region cost go up," he explained.
Wallace thinks that this new program will attract even more to the valley and is a step in the right direction.
"I think anything is good. Is it competitive with other jurisdictions in Canada? It is with Ontario, they are around 21 per cent for their film tax credit, I think. Whereas Manitoba and BC have much more robust tax credits and programs. One thing that I'm concerned with is that if we aren't competitive with Manitoba and British Columbia, they could be taking people that have been well established in Alberta. Once those folks are gone, they are very hard to get back."
He would like to see a higher tax break for films conducted in rural Alberta. He hopes that this program will continue to grow with the needs of the film industry in Alberta.
"In my experience, they do listen. I think that building those relationships to get these things done to improve rural Alberta in the Film sector would go a long way."